Press release: Book launch party for ‘Digital Leadership’ by Sofie Sandell

LONDON, UNITED KINGDOM  11 September, 2013

Speaker, trainer and author Sofie Sandell is launching her book ‘Digital Leadership: How Creativity in Business Can Propel Your Brand and Boost Your Results’ 3rd October in London 6.30pm.


Come and join Sofie Sandell at her book launch party as she signs her book DIGITAL LEADERSHIP on Thursday 3rd October at 6.30pm at The Crypt, St George the Martyr Church, Borough High Street, SE1.

The book covers why social media matters and how creativity in business works. These are essential skills for any profession today. The digital tools are here to be used to create change in the world and Sofie is encouraging all leaders and people who want to inspire others to use them smarter.

How innovative your organisation will be in the future will depend on how well you are at managing creativity and innovation. Creativity is free and a real business advantage that you should use and utilize. Many new ideas in the future will involve digital and social media, so you need to be open to new ideas and learn how to nurture them.

Said about the book
“An essential guide to de-mystifying how social media and the digital world can work for you… a real common sense approach for you and your business.”
– Lesley Young, JCI Executive Vice President Europe

Sofie says: ‘More people, and especially leaders need to discover the digital leadership principles. Creativity is available for everyone and many people in the world have access to social media, we should really make the most of it and stop making excuses for not being creative.’

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MC for the evening will be Annik Rau, founder of the London based public speaking club Pony Express. It will be a fun evening and you will learn a lot of great tips about social media, leadership and creativity!

If you want to learn more about it, then drop by the official book launch on 3rd October, 2013 from 6:30 at The Crypt, St. George the Martyr Church located at Borough High Street, SE1, London, United Kingdom.

Do sign up for your place at

If you would like to learn more about social media, creativity and leadership, then the book Digital Leadership: How Creativity in Business Can Propel Your Brand and Boost Your Results is definitely for you. Let the writer, Sofie Sandell, enlighten you and tell you all about how it is done.

The book will be available to buy online at the end of September in both print and ebook format.

Sofie Sandell is an entrepreneur with interests spanning from technology and leadership to art and sailing. She is a speaker, trainer and author, she wrote this book to be able to share what she is speaking about with a wider audience around the world. Sofie was the first social media manager at a big publisher house in London and has been involved in digital media for over ten years.

Sofie is also a regular contributor to the technology radio show #TechTalkfest where she talks about all things digital. Sofie has had a number of leadership roles in non-governmental organisations and in 2011 she was awarded the Freedom of the City of London in recognition of her service to the city.

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For more information about the book or to purchase a copy go to or contact

Connect online:

Would you like to invite Sofie Sandell to speak at you event please get in touch. Sofie is also going on a book tour and if you would like to organise an event let Sofie know at