Finding your voice on social media

We all have a voice and ideas that are worth expressing. In social media we have hundreds of opportunities to do so and share our knowledge and develop our wisdom with others.

List of your language

My first tip to you is to learn more about language and how you can use it to express yourself with the help of words. This is one way of to find your own voice. A creativity exercise you can do is to write down a list of words that you use all the time – this is your own pocket of words. Then when you’ve done that you write down a list of words you know but never use.

This will give you an idea of words and expressions that come naturally to you. If you would like to expand your language you need to start to use new words as well.

What annoys you!

It’s super effective to write down a list of all things that annoy you and make you angry. It may be the slow service in a shop, inequality or bad education systems. They give you an idea what you value and where you stand.

Write down what you love

What you love is also a sign of who you are and stand for. Write down a lift of at least 50 things you love.

What you love and what annoys you can be used as a passion-compass and will give you direction for what your next social media update can be about.

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Your social media nemesis

Who do you like to follow online? And what do they do that make you follow them? How do they use their voice and share their opinions. By just following people you admire you will learn what makes your thoughts tick. What they do to you and your thought process is something you in turn can do.


Social media channels are often used by celbs who want to connect with their fans, and it is natural for their fans to find them. For those of you who are not that famous yet, you can use the power of hashtags # to connect with people who have the same interests as you.

A while ago I was searching for a hashtag on Twitter that a friend used in a project in 2011 and I was happily surprised that I still could find it in a two second search. So at the moment it seems as if it will stay online.

By using and creating new hashtags you can connect with people who have similar ideas and interests as you have. I’ve used #DigitalLeadership on both Twitter and Instagram and it has helped me to connect with people with similar ideas. If you have any special interest areas you can go in and see what other hashtags people are using and then see if you can use the same or invent your own. In networks such as Instagram and Twitter hashtags are a great way to express yourself.


Humour is a funny topic. It can be great in the right context with people who understand your humour, and it can be a disaster if people don’t. What kind of humour content works depends on who you have in your network. Being cynical and ironic in a rude way will most likely not impress your social media network, but friends who have known your for years might understand you perfectly. So it’s depending on where online you share your ideas – in public or private networks.

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Freedom of expression

Freedom of expression is an interesting one. What does that really mean? Can I use my voice on the internet in the way I want to? Will it be safe – for myself and others? While you are finding your voice you must check in with yourself on a regular basis and make sure that your words are not insulting anyone else, you want to use social media to build relationship and not ruin them.

If you are at a party with someone you would probably not try to start an argument just because you can. On social media we have similar rules, if you would like to keep the respect of others you need to manoeuvre your tone of voice in a good way.

The safety filter

When you are engaging online you must engage your safety filter before you post, comment or reply. Here is a quick safety list: 1) Will people understand what you are saying? 2) Will you insult someone? If your message is unclear or you risk insulting someone you must change your message. You want to build friendships, right? 3) Never feed an aggressive discussions, ever! Trolls need no more food. Better starve them.

For some people it’s only important to win the battle and you might be left feeling hurt. If you feel like it you can chat with them privately and it will not effect your other relationships online. You don’t want your Twitter wall to be filled up by a draining discussion.

Be yourself

Don’t try to sound like someone else when you share your ideas online. It’s better to be innovative and use your own voice. You can borrow ideas from others, but you will always come across better if you use your own language and expressions.

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It’s very easy to share other people’s content and thoughts. We all have seen far too many inspirational quotes online and it’s not feeling that up-lifting. If you are trying to develop your own voice you should immediately stop using other people’s quotes and expressions. Your own voice will only develop if you are using it.

All people have ideas, thoughts, knowledge and experience worth sharing, and your message might inspire others.

Social media is a gift and should be used wisely.

Thank you,