Fast Company – Worst Social Media Practices

The 5 Worst Social Media Practices Brands Should Avoid

In social media, as in humor, timing is everything. Experts weighed in on the best time NOT to post that pic or tweet.

DON’T FORGET TO SUPPORT YOUR CRITICS

No brand likes to be criticized on social media, but one thing brands should never do is remain quiet while one of their critics is being attacked by trolls, says Sofie Sandell, social media speaker and author of Digital Leadership.

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