I had the chance to read ‘The Best of Global Digital Marketing: The Storybook‘, a few weeks ago, by Mike Berry and Hando Sinisalu
It’s an amazing collection of digital marketing case studies.
In my presentations I sometimes use Volvo Trucks as an example and I’ve done that since 2012.
I am very pleased to share the Volvo Trucks case study with you as a PDF download. Just click here.
Watch the epic split on YouTube.